Designer & Advisor
I teamed up with the founder of Lift Labs when the self-leveling smart utensils were just an idea— working with him to name the company, brand the product, and design everything from the identity system to packaging and light UI for the apps they produced.
In 2014, Lift Labs was acquired by Google, where the team continues to produce technology for people with Parkinson’s Disease
Advisor Company rebrand, product naming and brand strategy Designer Identity systems, packaging, infographics and inserts, marketing assets
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A Spoon Full of Sensors to Help Parkinson's Patients Feed Themselves—Fast Company